Word of Mouth Reviews
This is the section on the website where Soupers review products they have tried through Soup.
Everyone reviewing has directly experienced the products and services so you can rest assured that they are the real deal! Total honesty and transparency is encouraged, so you can really trust what you read
-
250 people were amongst the first to trial a brand new soy milk, So Good Milky.
-
They received a pack with 5 cartons of Milky, and some recipe booklets to share with family and friends.
Hightlights:
-
750 men were involved in a great cause and rolled up their sleeves to donate blood together with a mate (or group of mates).
-
They received a pack including an information booklet with all things about blood donation, sharing booklets to hand out to their friends and snacks for them and a blood donor buddy to enjoy before or after giving blood.
Hightlights:
-
300 Soupers trialled 4 products from the La Roche-Posay range.
-
They received a pack with the 4 products to introduce into their daily beauty routine as well enough samples to share with friends.
-
Soupers were asked to provide their feedback via an online project page.
Hightlights:
-
450 Soup Mamas with bubs between 4-6 months had the chance to trial the NESTLÉ CERELAC Rice Infant cereal
-
Each mum received enough product to introduce to their bub as well as enough to share with other mums and their bubs
-
They were then directed to an online project page where they shared their experience with one another
Hightlights:
-
900 Soup Mamas and their kids had the chance to trial Be Natural Wholegrain Lunchbox Bars just in time for the back to school period.
-
They received a pack with 4 boxes of Be Natural Lunchbox Bars, some information cards, as well as colouring and find-a-word activities for the kids.
Hightlights:
-
Soup Mamas trialled S-26 GOLD® TODDLER with their bubs over a 4 week period
-
Soup Mamas were asked to host get-togethers with other mums and share samples provided
-
Their thoughts and feedback was captured via the an online campaign page
Hightlights:
-
300 readers got their hands on Ian Parkes’ hugely anticipated memoir A Youth Not Wasted before it hit bookstore shelves.
-
They were invited to share a sample chapter of the memoir with their book-loving friends, and then host a dinner party to discuss it.
Hightlights:A Youth Not Wasted
-
280 people were amongst the first to read Kate Manning’s My Notorious Life by Madame X.
-
They received a pack with 2 copies of the book, a personalised letter from the author and discount vouchers to hand out to friends.
Hightlights:
-
600 people were among the first to get their hands on the first home bake range by Adriano Zumbo.
-
Each person was sent a pack of 5 boxes of treats to be baked: two boxes of Salted Caramel macarons; one box of Passionfruit macarons, one box of chocolate cake mix; and one box of brownie mix.
-
They then hosted a get-together with friends to taste these yummy treats.
Hightlights:adriano zumbo, zumbo bake, adriano dessert, zumbo dessert
-
800 Soupers and their small dogs got trial the PURINA ONE Small Breed range.
-
They were sent a pack containing enough product to introduce into their dogs daily repertoire and enough to share with other friends and their dogs.
-
Soupers were asked to share their honest feedback via an online campaign page
Hightlights:
- 1,000 mild acne sufferers trialed Papulex skincare products for 6 weeks
- They were sent a pack containing Papulex Moussant Cleanser, Oil-free Cream, sample sachets to share and a Skin Diary to document changes in their skin along the way.
Hightlights:Papulex
-
850 people trialled La Zuppa’s new range of soups served in pouches, as well as their microwavable soup bowls.
-
They received a pack with 12 La Zuppa pouches and 10 microwavable soup bowls, (including 2 brand new flavours), as well as some sharing cards to hand out at office tasting sessions and dinner occasions.
Hightlights:
-
590 Soupers put Laubman & Pank’s customer service to the test by visiting their local store for a mystery shop.
-
Packs contained a range of eyewear goodies, some eye care and frame style advice, and a great discount offer for Soupers and their friends.
Hightlights:
- 700 people were amongst the first to try the new Lucky Easy Chef products Oven Roasted Almond Meal and Almond Crumble.
- They were sent a pack which included 8 packets of the Oven Roasted Almond Meal, 8 packets of Almond Crumble and various tasty recipes for them to organise a Bake-off Challenge with friends!
Hightlights:
-
Lipton Ice Green Tea quenched 1,125 people's thirst.
-
Each person received a bottle of each of the three refreshing flavours along with cups and sheaths so they could conduct a blind tasting with their friends or work-mates.
Hightlights:Lipton Ice Green Tea Reviews
-
1,250 women tried NESCAFÉ CAFÉ MENU in six different flavours - Cappuccino, Latte, Vanilla Latte, Hazelnut Latte, Mocha, and Caramel Latte.
-
They held a few get-togethers with their friends where they served up some hot coffee from their CAFÉ MENU variety.
Hightlights:
-
550 Soup Mamas trialed Dettol Touch of Foam hand wash over the festive period
-
Packs were sent containing a bottle of each fragrance and some sharing cards with some facts around germs and Dettol
-
Soupers had some girly catch ups where they got to share their little luxury tips, as well as setting aside some time to make these a reality
Hightlights:
-
700 people were invited to join and lead the ‘Rum Revolution’ with Havana Club.
-
- Each of them was sent a bottle of Havana Club Especial (dark rum), fresh limes and some sharing cards so they could taste and share the Havana Club Rum with their friends.
Hightlights:Havana Club, Review
- 200 Soupers, were invited to trial the new Dyson DC44 Animal. They were split into two areas based on their living situation, 100 apartment owners, 100 home owners, and asked to use the DC44 in place of their current vacuum.
- They were sent a pack, in addition to the DC44, containing information cards and a set of challenges to complete with the DC44
Hightlights:
-
800 people tried the new Lipton Ice Tea Virgin Cocktails in 3 flavours (Daiquiri, Mojito and Pina Colada), a brand new line from Lipton Ice Tea..
-
They were sent six 1.25L bottles (two of each flavour), a mixed case of 325mL bottles, some cocktail umbrellas and straws to get their party started and share with friends..
Hightlights:Lipton Ice Tea, Review, Virgin Cocktails
-
450 lucky Soup ladies tried Appletiser with their girlfriends and got a sneak peek of their new ads.
-
They received a pack with plenty of Appletiser (2x 750ml bottles and 12x 250ml cans), sharing cards and a poster board as well as an Appletiser bottle opener to share the joy at their catch ups. Together, they had a look at the new Appletiser ads and got inspired with sayings and mottos that they loved to live by!
Hightlights:
-
1,200 people were involved in a Rexona Clinical Protection challenge, which involved only using this antiperspirant for a 4-week period while monitoring their perspiration levels.
-
They were sent 2 Rexona Clinical Protection bars, as well as 10 info cards with details on the product.
Hightlights:
- 600 Soupers were invites to trial the new Poppin Raw popcorn and use it as a snack alternative for their family.
- They were sent a pack in the mail that included enough
- Poppin Raw to test out at home and share with their friends as well as popcorn trivia cards and recipe cards to hand out
- They also came up with some creative recipes to use Poppin Raw.
Hightlights:
-
700 people trialed Sirena’s new ready to eat meal solution, Tonno e Riso - a filling snack for lunch or dinner.
-
Everyone received a pack containing 16 sample packs of Tonno e Riso in two flavours.
-
They got creative & experimented with serving it up on its own hot or cold, or tossed with salad & veggies.
Hightlights:Sirena Tuna Tonno e Riso
-
1,300 mums made the switch from butter to MeadowLea in their kids lunchboxes.
-
They were sent a pack containing a$10 voucher to purchase 2 x 500g tubs of MeadowLea, a recipe book, and a some myth-busting quiz cards.
-
They also caught up with friends and baked some goodies.
Hightlights:MeadowLea Switcheroo
-
500 Soupers were involved in road testing a brand new food and meal planning program called What2Cook, created by John West and Gourmet Garden, designed to help you with weekday cooking inspiration.
-
They were sent a pack which included 3x packs of John West Salmon, 2x John West cocktail prawns, 6 tubes of Gourmet Garden fresh herbs and some recipe cards for them to share and to help them cook up a feast for their friends.
Hightlights:
-
300 people got their friends and family together with their kids to have a little fun with Creationary, a board game created by The LEGO Group.
-
They were sent a Creationary board game and some sharing cards to hand out to their friends with kids, and give the game a whirl!
Hightlights:
- 1,000 dog owners trialed Sentinel Spectrum Tasty Chews over the course of four months with their dogs and hosted a get-together with other dog loving friends.
- They received Sentinel samples for their 4-month trial, monthly diary cards to keep track of their experiences and extra samples and sharing cards to hand out to other dog owners.
Hightlights:Senitnel
- 750 people were involved in a great cause and rolled up their sleeves to donate blood together with a friend.
- They received a pack including an information booklet with all things blood donation, sharing cards to hand out to their friends and tasty snacks for them and their blood donor buddy to enjoy before or after giving blood.
Hightlights:Red Cross
Blood donating
Reviews
-
450 women replaced their regular soap with the Dove Beauty Bar, a ultra-mild, non-soap cleanser (with one quarter moisturising cream!) and observed the difference in their skin.
-
Each person was sent a pack containing a Dove Beauty Bar, a packet of litmus test papers as well as 15 sample size bars to share with their friends.
Hightlights:Dove Beauty Bar
-
1,000 Soup ladies were involved in a research project to find out what women know and think about non-surgical cosmetic treatments.
-
Each received a pack with discussion guides to help them with the research and two pots of the skincare product Restylane Day Cream SPF15 to try. Here's what they thought about the Cream.
Hightlights:
-
1,800 mums were involved in getting to know about the Mums United movement from the Heart Foundation - a shared goal of a better shaped family & Australia.
-
They were sent a $15 voucher to buy reduced fat diary or Tick products, recipes for healthier living, a family walking chart, ‘myth-busting’ quiz, & shopping list pads.
Hightlights:Mums United 2012
- We selected 40 lucky Soupers to take home Honda Hybrid for 2 weeks and put it through its paces, and asked them to report back to us and other Soupers on their experience
- 3 events were also held across, Sydney, Melbourne and Brisbane for 400 Soupers and their guests to get up close and personal with the Honda Hybrid range, as well as learn all there is to know about sustainability and going green
- 900 Soupers also received packs in the mail and were asked to host a get together with their friends
- All Soupers involved in the project were given the challenge of seeing if they could bust all those misconceptions surround hybrid technology
Hightlights:Honda Hybrid Review
-
450 mums trialed NESTLÉ CERELAC – a nutritious cereal for babies over 4 months.
-
Each mum received a box of NESTLÉ CERELAC, samples to share around with their friends at a fun tasting occasion, and fun quiz card to find out how much they knew about their child’s dietary requirements.
Hightlights:Nestle Cerelac
Welcome to the review page for the new Bulmers Ginger Cider.
- Soupers on this project were sent bottles of the new Bulmers Ginger to trial with their friends, before it even hit bottle shop shelves.
- We asked them to tell us what they and their friends thought of it.
Here are the reviews from the Soupers about the new Bulmers Ginger Cider.
Hightlights:Bulmers Ginger
-
700 people trialed ABSOLUT ELYX– a handcrafted, super premium vodka. Each person was sent a pack containing either a bottle of ABSOLUT ELYX, or a gift card to shout their friends a round of cocktails.
-
They also attended tasting sessions to learn about the history & making of ELYX from the ABSOLUT team, & conducted blind tastings.
Hightlights:ABSOLUT ELYX premium vodka review page
-
1,330 beer lovers and their mates were involved in the Perfect Lager Project, where they helped create the new ARVO beer by rating their favourite beer moments through an iPhone app.
-
Once the brewers created two brews, they received a case of each and voted for which of the two brews should be crowned the ARVO beer!
Hightlights:ARVO beer
-
300 people cranked up their ovens and sank their teeth into La Famiglia’s Stone Baked breads.
-
They received a pack containing four loaves (one of each flavour) along with recipe booklets, and experimented with serving ideas and shared the traditional Italian bread with family and friends at a get-together.
Hightlights:La Famiglia Stone Baked Bread
-
300 cooking-enthusiasts got their hands on the &039; cookbook and organised a dinner party with their friends to test a selection of recipes.
-
Everyone received a pack containing their very own copy of delicious.Simply the Best, as well as some recipe cards to hand out to friends and help them host their very own dinner party.
Hightlights:delicious. Simply the Best cookbook
-
1,000 people tasted La Zuppa - Italian style soups that are made up of wholesome ingredients, with no artificial additives.
-
They received a pack with 20 La Zuppa soups in 10 different flavours, as well as some sharing cards with a few facts on La Zuppa, to host tasting occasions at their offices.
Hightlights:La Zuppa soup review
-
1,000 people tasted La Zuppa - Italian style soups that are made up of wholesome ingredients, with no artificial additives.
-
They received a pack with 20 La Zuppa soups in 10 different flavours, as well as some sharing cards with a few facts on La Zuppa, to host tasting occasions at their offices.
Hightlights:La Zuppa
-
200 mums were given the chance to trial a Taronga Zoo Friends membership for 2 months with unlimited access to the Zoo, which allowed them to pop into the Zoo whenever they wanted and for however long they pleased.
-
As well as the Zoo Friends membership they were also sent info on some must do’s at the Zoo.
Hightlights:Taronga Zoo Friends Pass
-
300 mild acne sufferers trialed Papulex skincare products just as they were being released to Australian retailers.
-
They were sent a pack containing Papulex Moussant Cleanse, Oil-Free Cream, sample sachets to share and a Skin Diary to document changes in their skin along the way.
Hightlights:Papulex product review page
-
750 women tested Dr. LeWinn’s® Skin Perfect anti-ageing primer and foundation.
-
They received a pack which included the important basics - primer and foundation – as well as 18 sachets to share with friends.
Hightlights:
-
2000 people put Hooroo, dedicated travel site that’s all about sharing real experiences with people, to the test.
-
As well being one of the first to review the site, they were also sent a pack with some goodies (like jelly beans!) to get their friends together to talk about all things holiday related (that's half the fun, right?)
Hightlights:Hooroo travel website
-
350 people were amongst the first to trial Domino’s new Good Choice Range of pizzas, which they shared with friends by hosting a fun tasting occasion.
-
They received two vouchers to order 10 Domino's pizzas, cards with a few facts about Domino’s new range, and a section to rate the pizzas and the delivery service.
Hightlights:Domino's Low Carb Pizza God Choice Range
-
350 people were amongst the first to trial Domino’s new Good Choice Range of pizzas, which they shared with friends by hosting a fun tasting occasion.
-
They received two vouchers to order 10 Domino's pizzas, cards with a few facts about Domino’s new range, and a section to rate the pizzas and the delivery service.
Hightlights:Domino's Fat Free Pizza GOOD CHOICE Range
-
400 people tried the new Jim Beam Honey, just as it hit bottle shop shelves.
-
Everyone received their own bottle of Jim Beam Honey, plus three mixers to get creative and mix up their own drinks with the bourbon.
-
They also attended an exclusive kick-off event where a top mixologist showed them how to create the perfect mixer.
Hightlights:
-
700 people got to try, share and put the new Mount Franklin Easy-Crush bottles to the test, which are 100% recyclable, and made with 35% less plastic than your average bottle.
-
Everyone received a pack with a case of the newly packaged water and were asked to host their very own crush challenges with the empty bottles.
Hightlights:Mount franklin; bottles; crush
-
300 people were the first in Australia to get their hands on Annabel Langbein’s much-anticipated cookbook Free Range in the City.
-
They were sent a copy of the cookbook, recipe cards featuring a suggested menu, and a personal note from Annabel. They organised a dinner party with friends to test a selection of recipes from Free Range in the City.
Hightlights:Free Range in the City
-
400 women put Matrix’s Total Results hair care products to a 21 day test.
-
First up, they visited L’Oreal’s headquarters for a hair assessment by a Matrix professional to find out which Total Results product range best suited them.
-
Once their hair had been assessed Soupers took home a pack full of tailored products to trial.
Hightlights:
-
800 people were among the first to trial the Commbank Kaching App for iPhone with their friends, which lets you easily transfer funds via Facebook, mobile or email.
-
They were transferred $30 (via Commbank Kaching of course!) and got some friends together to play a fun game using Commbank Kaching to show just how easy the App is to use.
Hightlights:Commonwealth Bank Kaching application
-
1,000 women made the switch from butter to MeadowLea in their family’s day-to-day life.
-
They were sent a $10 voucher to purchase 2 x 500g tubs of MeadowLea, some "myth-busting" quiz cards, and a recipe book to use for inspiration when hosting a catch-up with friends to bake some goodies.
Hightlights:MeadowLea margarine
-
900 people participated in a 4 week Danone Activia challenge by eating 2 x 125g tubs of Activia yoghurt every day.
-
They received enough Danone Activia pots to follow the challenge plus 10 extra tubs to share, as well as some cards with 'how to’ tips on healthy digestion.
Hightlights:danone activia, yoghurt
-
350 people trialed Hamilton’s sun care products over summer.
-
They were sent three different types of Hamilton sunscreen – Hamilton Sunscreen Family SPF30+, Sensitive SPF30+ Sunscreen Cream and Toddler SPF30+ Sunscreen Lotion and a myth-busting quiz to test how much they knew about sun safety.
Hightlights:
-
1,000 dog owners trialed Sentinel Spectrum Tasty Chew flea and worm treatment with their dog over the course of four months.
-
They received a pack with enough chews for four months and samples, and gave their pet a Sentinel Chew once a month for four months. They also organised a get-together with friends to hand out the samples.
Hightlights:Sentinel
-
400 people were one of the first to trial the new Tefal Fresh Express – a clever, mini food processor.
-
They were sent a Tefal Fresh Express and hosted a cooking occasion with friends where they held fun time trials to see how fast this mini food processor slices and grates fruit & veg compared to cutting them by hand.
Hightlights:Tefal Fresh Express
-
1,800 people trialed three types of Air Wick Aqua Mist fragrances in their home.
-
Each person received 6 Air Wick Aqua Mist sprays and some goodies to hold a blind sniff test with friends, including score cards and sheaths to cover up the bottles.
Hightlights:Air Wick Aqua Mist
-
750 people trialed GC Raw – a fruit and veggie juice combo in three flavours (Pine Punch, Citrus Crush and Berry Burst).
-
Each person was sent 9 bottles of GC Raw (three of each flavour), tasting cups, cards to rate each flavour and sheaths to cover up the packs when hosting a blind tasting session with their friends.
Hightlights:GC Raw Juice
-
400 people trialed Kokomo - a Fairtrade Certified coconut water full of natural goodness.
-
They were sent a pack containing six bottles of Kokomo (three of each flavour, natural and mango), tasting cups and a sheath to cover up the bottles when hosting a blind tasting session with friends.
Hightlights:Kokomo Coconut Water
-
2,500 people were among the first to trial Arnott’s Vita-Weat Lunch Slices – a new, healthier lunch option that comes in four tasty flavours.
-
They were sent a pack containing a box of each flavour of Vita-Weat Lunch Slices, and hosted a lunch with their friends to experiment with tasty topping combos.
Hightlights:Vita-Weat Lunch Slices
-
1,800 mums were involved in getting to know about the Mums United movement from the Heart Foundation - a shared goal of a better shaped family & Australia.
-
They were sent a $15 voucher to buy reduced fat diary or Tick products, recipes for healthier living, a family walking chart, ‘myth-busting’ quiz, & shopping list pads.
Hightlights:Mums United Heart Foundation
-
350 avid readers got their hands on Caroline Overington’s hotly anticipated novel Matilda is Missing.
-
They were sent their own personal copy of Matilda is Missing, along with two extra copies to pass onto family and friends to enjoy.
-
Here's what they thought.
Hightlights:Matilda is Missing
-
100 teachers attended an exclusive event to see the new Panasonic Elite Interactive Whiteboard and learn about its features.
-
They also mingled with like-minded teachers, and received a goody bag containing a handout of the top 10 online resources for teachers, and a children’s book amongst a few other items.
Hightlights:Panasonic Interactive Whiteboard
-
750 people tried Dr Oetker’s new Pizza Ristorante range of authentic Italian styled frozen pizzas.
-
They were sent all the essentials needed to put on a tasty meal for friends and family which included 10 Dr Oetker’s pizzas, a pizza cutter and some freezer gloves to handle the frozen pizzas.
Hightlights:Dr Oetker Pizza
-
750 people tried Ingham's turkey mince, and in particular created tasty burgers out of the mince to try and share with family and friends.
-
They received a $10 voucher to buy enough turkey mince and organise a turkey burger get-together with friends to see what the crowd has to say.
Hightlights:Ingham turkey mince review
-
600 women helped celebrate the 100th anniversary of NIVEA by throwing a NIVEA birthday party for them and their friends.
-
They were sent some NIVEA crème to trial as well as some samples to share around with the girls at the party.
Hightlights:Nivea 100 Years
-
900 people participated in a 4 week Danone Activia challenge by eating 2 x 125g tubs of Activia yoghurt every day.
-
They received enough Danone Activia pots to follow the challenge plus 10 extra tubs to share, as well as some cards with 'how to’ tips on healthy digestion.
Hightlights:Danone Activia
-
250 people tried Flora pro-activ for three weeks to see if they could reduce their cholesterol levels.
-
They were sent a pack which included an $18 voucher to buy 2 tubs of Flora pro-activ, some pro-activ info cards to share the love with friends and family, and a note down cholesterol test results and weekly experiences.
Hightlights:
-
300 people got their hands on the latest crime fiction novel by Swedish author Lars Kepler, The Hypnotist.
-
They were sent their own personal copy of The Hypnotist, and here's what they thought.
Hightlights:The Hypnotist, Lars Kepler
-
120 women were offered their very own personal stylist experience at Westfield Whitford City.
-
They chose from either a one hour Personal Style Session with a Westfield Stylist, or a one hour Style Tour for them and their friend.
-
Here is their experience.
Hightlights:Westfield Whitford
-
550 wine connoisseurs tried out four different varietals of the Taylors Wines from their Estate Range.
-
They were sent four bottles of wine, some tasting cups so they could share the wine with their friends, and scorecards to rate the wines on their smell and taste.
Hightlights:Taylors Wines
-
800 people were selected as Hahn White Summer Ambassadors and were sent a case of Hahn White (hot off the first brewery batch!), 12 beer glasses, and some oranges.
-
Armed with all these goodies they tried Hahn White (a Belgian style white beer) over some casual beers, and held a gathering to share it around with friends.
Hightlights:
-
500 people were sent a case of Spring Valley Banana and Berry Nectar juice, and some competition promo cards, to hand out to friends.
-
They were asked to think about what reminds them of ‘spring all year round’ and organise a get-together with mates to share the juice around.
Hightlights:Spring Valley Juice
-
625 people were sent a $35 voucher to buy tubs of Dairy Farmers Thick & Creamy 98% fat free yogurt at their local supermarket.
-
They then took a moment out of their busy lives to host a country-style brekkie for their friends or work colleagues.
Hightlights:Dairy Famers Thick and Creamy Yogurt 2011
-
350 people read Jaye Ford’s first fiction novel, Beyond Fear, before it hit bookstores.
-
They were sent 3 copies of the novel; one to read and two more to share with friends, family or book club members. Their quotes on the novel were then used for future runs of the book and on the book’s website.
Hightlights:Beyond Fear
-
2,200 people trialed three types of Air Wick Aqua Mist fragrances in their home.
-
Each person received 6 Air Wick Aqua Mist sprays and some goodies to hold a blind sniff test with friends, including score cards and sheaths to cover up the bottles.
Hightlights:Airwick Aqua Mist
-
2,250 people tried the latest development in dishwashing products from Finish, Finish Quantum - which uses unique 3 chamber technology to deliver the promised result of “the cleanest, shiniest dishes”.
-
Each person was sent 12 Finish sample packs to test with their family and share some of the dishwashing tablets with their friends.
Hightlights:Finish Quantum
-
600 people tried two new flavours from the Schweppes Ade range, Limeade & Orangeade.
-
They each received a pack containing a bottle of Limeade, tasting cups to conduct a "taste-test" with friends, two Schweppes glasses, & some stickers to help remember those naturally sweet moments in life.
Hightlights:Schweppes Ade
-
625 people were sent a $35 voucher to buy tubs of Dairy Farmers Thick & Creamy 98% fat free yogurt at their local supermarket.
-
They then took a moment out of their busy lives to host a country-style brekkie for their friends or work colleagues.
Hightlights:Dairy Farmers Thick and Creamy Yogurt 2010
-
350 mums tried the Freedom Foods Kids Cereal with their family and shared the product with other mums.
-
Each mum was sent a box each of the Freedom Foods kids cereal range, including Cocoa Puffs, TropicO’s and Rice Puffs, 10 Colouring in sheets, 15 plastic zip lock bags to share Freedom Foods Cereal with friends, and a facts card.
Hightlights:
-
650 people tested the Mortein range of pest control products.
-
Everyone was sent a voucher to purchase the Mortein Naturgard Automatic Indoor Insect Control System or Mortein Naturgard Automatic Outdoor Insect Control System, as well as a ‘cheat sheet’ to help determine the best way to deal with challenging pests.
-
They also shared the funniest (or scariest) pest encounters.
Hightlights:
-
1,000 mums tried the new COTTEE’S® 1L double concentrate before it launched to the public.
-
They were sent 2 bottles of 1L COTTEE’S®, a measuring cup and some colouring-in sheets for the little ones. They then held a COTTEE’S® gathering to share it with friends and family.
Hightlights:Cottees Cordial
-
250 guys tried SOLO Low Carb, which is designed to provide active Aussies with a refreshing drink, minus the guilt.
-
They received 24 cans of SOLO Low Carb and were asked to introduce it in place of other drinks, as well as organise an occasion to enjoy SOLO Low Carb with their mates.
Hightlights:Solo Low Carb Review
-
650 people tried Schweppes Flavoured Mineral Water and arranged a get-together for their friends to try the beverage.
-
They were sent a pack containing 6 bottles, one of each of the flavours, some sample-size cups, and booklets with tips to help ‘clear away the day.’
Hightlights:schweppes flavoured mineral water review
-
350 women replaced their current moisturiser with NIVEA, which uses ingredients naturally found in your own skin to boost moisture, lock it in, and prevent dryness.
-
They were sent a pack which contained a bottle of NIVEA body lotion to trial and share around where possible with friends and family.
Hightlights:nivea moisturiser body lotion
-
850 mums were involved in Dettol's launch of their No-Touch Hand Wash System, a new innovation in helping stop the spread of germs.
-
Once they received their unit in the mail, they got friends and family together over to show off the No-Touch Hand Wash unit, and shared their best tips for how to make good hand hygiene fun for the kids.
Hightlights:dettol, hand wash
-
Tech enthusiasts were invited to attend an exclusive event to experience the new Panasonic VIErA Full-HD 3D Neo Plasma TV, as well as brushing shoulders with Panasonic’s top techies.
-
They also helped build an information booklet for other people who haven't experienced the 3D technology for themselves.
Hightlights:Panasonic VIErA Full-HD 3D Neo Plasma TV word of mouth review
-
600 people tasted Go Natural Savoury Nut Clusters, the new savoury products Go Natural have developed in their snack range.
-
They were sent 3 packets of Go Natural Savoury Nut Clusters and shared it around with their friends.
Hightlights:savoury nut clusters, go natural
-
100 craft-loving people borrowed the Canon PIXMA printer to have some fun with it in their own home, and demonstrate the printer & its capabilities to their friends.
-
Along with the printer they also received a Creative Pack valued at $100 with fun activities & some tools to help make some fancy shmancy creative masterpieces.
Hightlights:canon pixma
-
100 people tried out Estée Lauder Advanced Night Repair Serum, an anti-ageing treatment that works within the skin’s surface to deliver a concentrated treatment that builds with continuous use.
-
They were sent the serum and used it over their face and neck every morning and night.
-
Here's what they thought.
Hightlights:estee lauder advanced night serum
-
100 people used the newly re-formulated Estée Lauder Advanced Night Repair for Eyes before it launched in Australia.
-
Each person was sent the Advanced Night Repair for Eyes cream and applied it onto clean skin after moisturising.
-
Here's what they thought.
Hightlights:
-
435 mums contributed their experiences and tips on teething with other mums in a private online forum.
-
Material from this forum was collected for a special booklet on babies teething, being developed with the assistance of Tresillian Family Care Centres nurses.
Hightlights:bonjela teething gel toddler teeth infant baby
-
700 people were sent a $10 voucher to buy frûche - a repackaged & reformulated yogurt-with-a-difference, with its unique texture and a new creamier taste.
-
Their pack also included some sampling cups & paddles so they could arrange a rewarding get-together with friends & share the frûche love around.
Hightlights:fruche
-
350 mums tested out HUGGIES® Newborn & Sensitive Baby Wipes, which are made specifically for newborns.
-
Each mum received full size and refill pack of HUGGIES® Newborn Baby, as well as 20 sample size packs to get mums together for a catch-up to share them around.
Hightlights:Huggies Newborn & Sensitive Baby Wipes review word of mouth
-
400 mums trialed Arnotts Vita-Weat Rice Crackers; designed to be 100% natural, so they contain absolutely nothing artificial, without sacrificing on taste.
-
They were sent a pack of Vita-Weat Rice Crackers and some samples, then introduced them into their children’s snacking routine as well as sharing with friends, family and their kids.
Hightlights:Arnotts vita weat rice crackers snack snacks vita-weat
-
50 ladies got to use Clinique Even Better Clinical Dark Spot Corrector, the first scientifically proven skin care product by a cosmetics brand to improve and even skin tone, before its launch in Australia.
-
They were sent the product, and then proceeded to report their results on a weekly basis for 4 weeks.
Hightlights:clinique dark spot corrector hyperpigmentation
-
360 people tried the COMPEED® Blister Patch treatment pre-launch, which promised to provide instant pain and pressure relief.
-
They were sent a pack which included enough patches to use and also share with sporty friends and teammates who they thought might benefit from the COMPEED® patches.
Hightlights:COMPEED Blister Patches
-
100 people visited the Surfers Paradise Festival; a festival designed for locals, that celebrates fashion, food, music and art (all the good stuff)!
-
Here's what they thought.
Hightlights:
Surfers paradise festival, surfers paradise alliance, word of mouth, review
-
1,500 mums tested out the newly repackaged Maggi 2-minute Noodles with their family and friends.
-
They were sent two 5 packs of both the regular 2-Minute noodles and the 99% Fat Free noodles to taste test and see the difference, both as a snack or as a dish.
Hightlights:Maggi noodles instant 2minute
-
600 people swapped their regular snack for UNCLE TOBYS BODYWISE bars, a new offering for those who believe in a balanced approach to health and wellbeing.
-
They were sent 2 boxes (16 bars in total), one of each flavour (Orange Almond &Honey, and Apple Delight) - enough to share with friends and family.
Hightlights:BODYWISE Digestive Balance Uncle Toby's muesli bars snacks snack
-
750 mums were one of the first to try Yoplait Petit Miam Toddler fruit and vegetable range.
-
They received vouchers to buy Yoplait Petit Miam Toddler and share it around at their next catch-up with other mums.
-
Whilst the kids tried the product the mums discussed creative ways to keep their children active.
Hightlights:Petit Miam, yogurt, kids, toddlers
-
Cold sores are no fun, so 950 cold sore sufferers tried out the new COMPEED® Cold Sore Patches, which have been developed to be virtually invisible!
-
They were sent enough patches to try themselves and also share with fellow cold sore sufferers.
Hightlights:comped cold sores cold sore cold sore patches
-
950 people trialed the Yoplait Le Rice limited edition winter flavours; Cappuccino and Mocha, both hot and cold.
-
They were sent a pack which included a $10 voucher to buy Le Rice and a copy of Thelma and Louise movie, to host a fun-filled catch up their closest friends.
Hightlights:Yoplait Le Rice
-
700 people tried the new Dynamo to go stain removal pen - a new innovation in stain removal which helps to remove stains when you’re out and about.
-
They were sent 4 Dynamo to go stain removal pens and pieces of fabric to test stains on and share with friends.
Hightlights:Dynamo stain removal remover remove "dynamo to go"
-
200 people made the dull task of ironing a little more exciting by trying out the Philips Steam System Iron.
-
They compared the results between using a regular iron and the Philips Steam System Iron, to see the difference a steam system iron makes to their ironing routine.
Hightlights:philips, steam system iron, steam machine, steam, iron, word of mouth, review, GC7330
-
400 women got their hands on Yoplait formé Satisfy - an extension of the existing Yoplait formé range, but with added nutritional benefits such as a boost of protein and added fibre.
-
They were asked to try Yoplait formé Satisfy in place of their normal snack, and where possible share it around with family and friends.
Hightlights:yoplait forme satisfy
-
350 avid readers got their hands on a copy of Major Pettigrew's Last Stand before it hit bookstore shelves.
-
They were sent not only a copy for themselves but also two to share with friends, family, book club members, or anybody they thought would enjoy a page turner.
Hightlights:Major Pettigrew’s Last Stand book review