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Press kitchen

Conversation Soup is our blog of all things word of mouth – news, the latest thinking and research as well as opinion. Join the conversation.

16/07/2010
DIRECT Online
Pass it on – word-of-mouth has something to say

14/07/2010
AdNews
Aussies eclipse Americans in word-of-mouth study

13/07/2010
B&T Today
Telcos failing in positive word-of-mouth

13/07/2010
Soup
Soup WOM Research Media Release

12/07/2010
The Australian
Word of mouth makes a lot of noise

9/07/2010
Mumbrella
Soup makes two new hiresNews in brief

5/07/2010
Mumbrella
Soup picks up more National Foods work

5/07/2010
B&T
Soup picks up five National Foods projects

5/07/2010
AdNews
News in brief

9/06/2010
Australian Anthill
Sharyn Smith and the growing influence of ‘word of mouth’ marketing [podcast]

23/03/2010
Marketing Magazine
WOM: Demand the evidence

25/02/2010
Marketing Magazine
Cash for comment aint word-of-mouth

3/12/2009
Mumbrella
Mumbrella Readers Choice Awards – creative agency of the year

13/10/2009
A Current Affair – Nine Network
Word of mouth marketing

5/10/2009
The Australian
Companies cashing in on word-of-mouth marketing

17/07/2009
B&T
Word-of-mouth specialist Soup opens in NZ

2/03/2009
Today Tonight – Seven Network
Cashing in on word-of-mouth marketing

28/02/2009
The Sydney Morning Herald
Marketing by word of mouth takes off